I talk a lot about the benefits need to automate your service business + I’ve touched on some of the things you may want to consider outsourcing, too. But which one is better?

Well, as the security guard at the fountain told me when he interrupted my little swim (what? it was hot!), there is a time + place for everything, and the same holds true for outsourcing versus automating.

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I will let you in on a little secret :: sometimes we lie to ourselves – and we believe the lies like they’re an ex begging “baby please!” – because believing the lie allows us to stick within our comfort zone, it feels safer. Even if it means we are screwing ourselves over in the process.

I have been helping bosses get shit done for years so I’ve heard all of the lies + all of the excuses that people tell themselves that keep them safe (see :: small!).

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You became your own boss because you wanted to call your own shots.

One of the big reasons you wanted to call your own shots? Time freedom! A huge advantage of being your own boss means that nobody is imposing a timetable on you, your schedule is entirely up to you and you may even have the luxury of choosing where exactly you want to work from.

Until you don’t! 😵 Let’s be honest :: you put in way more hours than most of your employed friends,

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For as many different types of industries, entrepreneurs + niches there are, you will find yet another tool hyper-customized to help that segment of the market get stuff done.

On the surface, having this many options can seem like a good thing… until you actually have to choose one!

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You want 2 things ::
1)        You wanna be IN-DEMAND + BOOKED OUT with clients who value what you do; and
2)        You wanna be YOUR OWN BOSS + call your own shots as to WHEN you work, WHERE you’re working from + HOW you’re spending your time. BOOM!
After all…

If you’re too busy to show up for happy hour, is that hour TRULY happy? #bossphilosophy

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I THINK NOT.

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Has anyone given you props for being such a boss recently?
Because this whole freelancing gig is TOUGH + it takes a whole lot of GUTS.
And yet, despite all your gumption, self-doubt always finds a way to creep in. Whhhhyyyyyy!!!
It doesn’t matter if you call it an upper limit problem, or talk about it using words like “confidence” or “clarity”, or if we’re straight-up talking about the excuses we make for ourselves because the point is this ::
Any time we are faced with something big + scary + dare I say meaningful,

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You’re super-talented.
You have your website up. You’re collecting emails + building your list. You have your packages up… and yet, nobody is buying your thing. WTF!
You are soooooo ready to rock this freelance biz thing… so what’s the problem here?

Problem is… well, there could be a number of problems here + like any recovery program, admitting you have one is the first step.
So now that we know there’s a problem,

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90 days. Three months. An annual quarter. It’s the sweet spot of goal-planning because it gives you just enough time to take some action + get results, but yet not so much time that you can afford to procrastinate.

What’s more is that – hey, you have SO! MANY! THINGS! you want to accomplish over the span of a year. It’s hard to focus on what you need to do to make all of those things happen,

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YOU are an impressive person, boss!
Wanna know how I know this? Because if you’re reading this, it means you had the cajones to get into business for yourself.
It means you are so awesome at something that you could package that thing up into a service.
It means you did what most people don’t believe in themselves enough to do, and that’s to just GO FOR IT!

If you haven’t given yourself kudos for all of the above,

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